There are 3 major types of stretch marks — here’s how to treat all of them (2024)

Stretch marks can be a frustrating and stubborn skin ailment to deal with. While there’s no way to fully make them disappear with topical products, you can manage them with moisturizing formulas that smooth skin, fade discoloration and stimulate collagen production, according to experts.

Those looking to minimize the appearance of stretch marks need to keep their skin hydrated, since moisturized skin is more resilient, says Dr. Geeta Yadav, a board-certified dermatologist in Toronto, Canada.

Looking for creams to help you manage your stretch marks? We spoke to three board-certified dermatologists about the best stretch mark creams and what to look for when shopping for one. We also put together a list of what to shop based on their recommendations and guidance.

SKIP AHEAD How we picked the best stretch mark creams | The best products for stretch mark creams in 2024 | How to shop for stretch mark creams | What are stretch marks | How to properly use a stretch mark cream

Selected.Our top picks

How we picked the best stretch mark creams

A stretch mark cream may help manage the formation of lines or help improve their appearance after they form, according to our experts. When shopping they recommend keeping the following factors in mind:

  • Ingredients: Ingredients that help boost collagen production, like retinoids, as well as moisturizing ingredients will help the skin appear healthier. While hydrating ingredients won’t necessarily make stretch marks disappear, keeping your skin moisturized once they form can help them recover from the injury through skin barrier support, says Yadav. And, when the stretch marks fade, “moisturizing them will help the entire area look healthier and smoother, which may go a long way towards helping the stretch marks blend in,” she says. Look for formulas with lipids and fatty acids, such as ceramides, jojoba oil, squalane and shea butter —these can help support the skin barrier and water retention in the skin.
  • Formula type: Products formulated for stretch marks come in different forms including creams, body butters and oils. What you choose will depend on your skin type and preferences. Body creams are thick and are best for dry skin types or those living in a cold climate. Body oils, on the other hand, are thin and can feel greasy upon initial application, but offer deep hydration once fully absorbed. In general, oils are best for those with normal to dry skin, or those who prefer a glowing finish to their skin.
The best products for stretch marks in 2024

Mutha Body Butter

What we like

  • Firms the skin
  • Deeply moisturizing

Something to note

  • Leaves a slight sheen
  • Container shows fingerprints

Mutha is a line of skin care products formulated specifically for mothers, but Yadav recommends this body butter for anyone looking to nourish the skin. It has a blend of plant butters and oils, including shea, cocoa, mango and avocado, as well as fatty acids and vitamin E, she says. In addition to deeply moisturizing the skin, it’ll also improve firmness, tone and discoloration, according to the brand.

I’ve gone through several tubs of this cream and love how well it eliminates my dry, scaly skin, particularly on my legs. Thicker than a whipped body butter, the formula starts out as a solid and slowly melts into my skin with the warmth of your hands. It also leaves behind a sheen that doesn’t feel sticky once it’s absorbed. One thing to note: While the packaging is hefty and luxurious, it’s prone to showing fingerprints because it’s metallic.

Type: cream | Key ingredients: shea butter, cocoa butter, mango butter, vitamin A, vitamin E | Scent: citrus

Maelys B-Sleek Outer Thigh Stretch Mark Cream

Maelys B-Sleek Outer Thigh Stretch Mark Cream$49.00

What we like

  • Great for sensitive skin
  • Lightens stretch marks

Something to note

  • Specifically for outer thighs
  • Has a tingle feeling

Formulated specifically for the outer thighs and near the waistline, this Yadav-recommended cream has shea and cocoa butters and squalane, as well as centella asiatica, a Southeast Asian herb that calms sensitive skin. To minimize the appearance and lighten the darkness of stretch marks, it also has a blend of botanical ingredients like soybean oil and calendula extract, according to Maelys. As for usage, it has a warming sensation upon application and you can use it twice a day for best results, according to the brand.

Type: cream | Key ingredients: botanical blend, centella asiatica extract, squalane | Scent: fruity

ScarMD Medical Grade Silicone Scar Gel Treatment

What we like

  • Goes on clear
  • Can use on face & body
  • Precise applicator

Something to note

  • Nothing at this time

Next to tretinoin (a retinoid), silicone gel is the next ingredient with the most compelling evidence for stretch marks, says Dr. David Li, a board-certified dermatologist based in Massachusetts. This one from ScarMD has silicone “has been shown to reduce the appearance of stretch marks and prevent the severity of postoperative scar formation,” he says. The gel goes on clear, absorbs quickly into the skin and you can use it on both the face and body, according to the brand. The pointed applicator also makes it easy for targeted application.

Type: gel | Key ingredients: silicones, vitamin E | Scent: unscented

Versed Press Restart Gentle Retinol Body Lotion

What we like

  • Has encapsulated retinol
  • Improves crepey skin

Something to note

  • Need SPF if wearing during day

This retinol-infused body lotion also comes recommended by Yadav. “I like that the product features encapsulated retinol, which allows for slower delivery of the active and allows it to penetrate the skin more deeply as well as cause less irritation,” she says. It also has cocoa butter and squalane to repair dryness, smooth skin texture and improve the appearance of crepey skin, according to the brand. You can use the cream morning and evening, but you’ll need to apply broad-spectrum SPF 30 and keep the application areas out of direct sunlight if you use it during the day.

Type: lotion | Key ingredients: retinol, cocoa butter, squalane | Scent: unscented

Skintensive Bruise Cream

What we like

  • Suitable for most bruise types
  • Has vitamin C

Something to note

  • May take a while to work

Li is a fan of this moderately thick bruise cream because it has vitamin C. “Vitamin C may be beneficial for stretch marks as it’s a necessary component of collagen production,” he says. “It can also be helpful to reduce free radicals, especially if the stretch mark is in an area that’s exposed to the sun, as sunlight can worsen the appearance of stretch marks.” Another one of its main ingredients is arnica, which has shown to reduce the appearance of bruises. To use, apply the cream two to three times per day for at least four weeks, recommends the brand.

Type: cream | Key ingredients: arnica, vitamin K, vitamin C, vitamin E, coconut oil | Scent: unscented

Replenix Glycolic Acid 20% Resurfacing Cream

What we like

  • Exfoliates the skin

Something to note

  • Too strong for sensitive skin

Stimulating collagen production may lead to firmer-looking skin and an improved appearance of stretch marks. This cream has 20% glycolic acid, an alpha-hydroxy acid that gently exfoliates and stimulates collagen production, says Li, who recommends this formula. “It also has the same concentration of glycolic acid that was previously shown to improve stretch marks in a double-blind controlled clinical trial.”

Because this has an exfoliating acid, it may not be best for dry or sensitive skin types, says Li. To minimize the risk of irritation, use this no more than two to three times a week and avoid immediately following up with tretinoin, as the combination might lead to excess dryness, he says.

Type: cream | Key ingredients: glycolic acid, vitamin A, vitamin C, vitamin E | Scent: not listed

Augustinus Bader The Geranium Rose Body Oil

Augustinus Bader The Geranium Rose Body Oil$110.00

$

110.00

What we like

  • Prevents water loss

Something to note

  • Has a rose & geranium scent
  • Leaves a slight sheen

This body oil from Augustinus Bader is made up of a blend of fatty acid-rich oils including grapeseed, sunflower seed and olive. These oils are great at preventing transepidermal water loss (or TEWL) and restoring the skin barrier.

I’ve used this body oil several times and love how soothing the rose and geranium scent is. It also delivers a slight sheen, making it great for days I want my complexion to glow (for instance, when I’m wearing shorts or a dress).

Type: oil | Key ingredients: geranium, rose, grapeseed oil, sunflower seed oil, squalane | Scent: geranium and rose essential oil

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How to shop for stretch mark creams

When shopping, our experts recommend looking at several factors, including the key ingredients in the formula and the type of product. Below, we highlight their suggestions of things to consider.

  • Ingredients: Like with all skin care products, ingredients matter;. For one, retinoids can be effective since they help promote collagen production. “Stretch marks form because the collagen and elastin in the skin was damaged,” says Yadav. “While retinoids won’t ‘erase’ stretch marks, they have the ability to stimulate collagen production and cellular turnover, which will make stretch marks look better faster than they would if you hadn’t treated them.” Also, silicones like polysiloxanes can be helpful, as they help seal in moisture, boost collagen production, smooth the skin and maintain elasticity. Finally, look for anti-inflammatory ingredients such as centella asiatica and niacinamide, which will support the skin as it heals and may promote faster healing, says Yadav.
  • Usage: Choose a product that you’ll actually want to use. Consider whether you prefer the texture and feel of an oil or cream, and let the ingredients guide your usage.
What are stretch marks?

Stretch marks, also called striae, refer to areas of skin thinning, discoloration and wrinkling caused by periods of rapid body growth, like pregnancy or significant weight gain, says Li. They can also occur due to an excess of the steroid hormone glucocorticoid. “Glucocorticoids can cause skin thinning and reduce fibroblast (which helps build collagen) activity, thereby making the skin more prone to stretching and not recovering through skin contraction,” he says.

Common places that stretch marks can develop include areas that typically show signs of weight gain and body growth, such as over the buttock near the hips, inner thighs, lower abdomen, breasts and knees. “All stretch marks look like lines on the skin and can be various widths and lengths, but they always run perpendicularly to the direction in which the skin was stretched,” says Yadav.

There are several different types of stretch marks, as outlined below by Li:

  • Striae rubrae: This refers to red stretch marks that are in early early stages and may still be actively forming. “These stretch marks can be red in the beginning due to increased vascularity and a thinning dermis from loss of elastic fibers,” says Li. While this type of stretch mark can be partially reversed, some may turn into striae albae, which can be more permanent.
  • Striae albae: These stretch marks often initially start out red, but then develop into a silvery-white hue with textural inconsistencies. “When stretch marks are in this state, procedural treatments such as laser resurfacing or microneedling may be more effective than topical treatments,” says Li.
  • Striae gravidarum: This type of stretch mark, which is the most visible on the lower abdomen and sometimes the hip, has a red-purple hue and develops during pregnancy. “Reversal really depends on the patient and on the skin tone, as patients with darker skin tones may have longer lasting discoloration due to increased melanin content in the skin,” says Li.
How to properly use a stretch mark cream

When using a formula for stretch marks, you should first consider the active ingredients. “If a formula has humectants like hyaluronic acid and glycerin in it, then applying it to damp skin can be helpful,” says Yadav. Apply the cream or oil twice a day, or as directed, massaging it in the desired area to promote blood circulation, which helps support skin recovery, says Yadav. After applying a cream or oil, keep the skin dry and avoid any activity that would reduce the effectiveness of the treatment, such as going to the gym or sauna.

There are a few things to consider if you’re using a stretch mark product with any type of retinol. You shouldn’t use retinol-containing formulas if you’re pregnant or breastfeeding, says Yadav, as reports have shown that over-exposure to vitamin A can cause birth defects. Also, if you plan on using a retinol cream, introduce it slowly into your routine to minimize irritation. Start by using it once a week on a small patch of skin and build up the amount of product and frequency of use as needed.

If your stretch marks are located on sun-exposed areas such as the shoulders, chest, or knees, it’s important to use sunscreen as the final layer. This is because “stretch marks can undergo hyperpigmentation and worsening discoloration in the sun,” says Li. If you’re of melanin-rich skin, Li recommends opting for a tinted sunscreen with iron oxide to protect against UV rays.

Meet our experts

At NBC Select, we work with experts who have specialized knowledge and authority based on relevant training and/or experience. We also take steps to ensure all expert advice and recommendations are made independently and without undisclosed financial conflicts of interest.

  • David Li is a board-certified dermatologist and operator of Boston Derm Advocate, a digital platform dedicated to the exploration of evidence-based skin care.
  • Dr. Geeta Yadav is a board-certified dermatologist and founder of Facet Dermatology in Toronto, Canada; her areas of research include skin of color and conditions like atopic dermatitis and psoriasis.
Why trust NBC Select?

Michelle Rostamian has more than 10 years of experience covering beauty and skin care topics. For this story, Rostamian spoke to two board-certified dermatologists and included their direct recommendations and products based on their guidance.

Catch up on Select’s in-depth coverage of personal finance, tech and tools, wellness and more, and follow us on Facebook, Instagram, Twitter and TikTok to stay up to date.

Michelle Rostamian

Michelle Rostamian is a freelance beauty, wellness, and lifestyle writer.

There are 3 major types of stretch marks — here’s how to treat all of them (2024)

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